SwaruPrivacy and your data
What Swaru keeps and for how long, who helps run it, and how to get a copy or have it deleted.
What is kept, and for how long
- Chat questions and answers, and forwarded email: 90 days.
- A visitor's chat conversation: 90 days after its last message.
- Inbox conversations: while open or pending. Once closed, a year after the last message, with their files.
- Drafted articles and docs tests: they quote visitors, so they go after 90 days, with the chats.
What is removed first
Card numbers and the shapes of well-known secret keys are removed from chat questions, forwarded email and imports before anything is stored or sent to the AI. Each is replaced with a label such as "[card number removed]". Names, email addresses and phone numbers are kept, because support needs them.
This is built to be precise, so a number written in an unusual way can be missed. Ask customers not to send card numbers or passwords.
Files attached to email are never sent to the AI.
Who helps run it
- Anthropic: the AI model that writes answers and suggestions. It doesn't use your data to train its models.
- Railway: hosting.
- Cloudflare: DNS.
- Postmark: sending and receiving email.
- Lemon Squeezy: payments, as merchant of record.
- Slack: only if your team connects a channel.
If you connect Freemius, Swaru reads from your own Freemius account.
Your visitors
The chat on your site sets no tracking cookies. It keeps a reference to the visitor's conversation in their own browser, so the conversation survives a page change. A visitor who wants their data should ask you, the business, and we will help you answer.
A copy of your data, and deleting it
An admin of your team can download everything your company has here, as one zip, from the Plan page: settings, team, every conversation with its messages and notes, email, chat questions and answers, saved replies and ratings, and your files if you tick With files. Three downloads a day.
An admin can also close your account on the Plan page. Closing stops the chat answering and nothing is drafted or sent. Everything is deleted 30 days later; until then you can sign in, download it, or reopen it. An account whose plan has ended, or that never took one within 30 days of signing up, is closed the same way, and its admins are emailed.
After deletion we keep only our security log of what was done and by whom. It holds email addresses, never the text of a message.
You can also ask us for a copy of your data, to correct it, or to delete it: email hello@getswaru.com. Anyone on your team can delete a file from a conversation, for example when a customer asks.
The full policy is at https://getswaru.com/privacy.
Still stuck? Write to hello@getswaru.com.